Packaging Design

Almanac Beer Co. Basecamp Imperial Pilsner

Basecamp Imperial Pilsner is Almanac’s latest fresh beer release, and is the first Almanac can to be included in the Lazy Dog Beer Club. Each quarter Lazy Dog Restaurants release a themed pack of limited edition beers. We were tapped to create a label design for their Bushcraft themed set, taking the subject of the outdoors and camping as the inspiration for the design.


Initial Concept Sketch


Photography by Almanac Beer Co.

Sunshine & Opportunity

Sunshine & Opportunity is one of Almanac’s most popular barrel aged sours, now making an appearance in a can for the first time. The name is inspired by the California gold rush, so we wanted the can to be extra sparkly but more importantly, to feel like the sun was shining directly on the can, complete with casting shadows. Incorporating a spectrum of color also helped give it a fun bright sunshiny look. Amazing photography provided by Almanac Beer Co.

Green Wheel Playing Card Photography by Wonderful Mystical

Our friend Ferdinand Göldner, aka Wonderful Mystical, first came to our attention when he photographed our Blue Wheel Playing Cards. Since then we’ve hired Ferdinand to capture many of our products, and most recently he took it upon himself to take some awesome photos of our Green Wheel Playing Cards. Check out more of Ferdinand’s work at WonderfulMystical.com

Almanac Beer Co. True Kölsch

The latest addition to Almanac’s core line of year round beers is True Kölsch. As a classic beer style, we wanted this label to take on a timeless, understated appeal. We found that the combination of white, gold, and navy leant the packaging that classic bright and minimal feel of beers of the past. Check out True Kölsch wherever Almanac beers are sold. Photography by Almanac Beer Co.

Almanac Beer Co. Fruit Cobbler

The much anticipated followup to our original Nectarine Cobbler beer label, for Almanac’s Fruit Cobbler, a whole bunch of larger than life blueberries joined the fun, and we also added new metallic elements to the label giving it some extra shimmer. With much of our packaging work sticking to aluminum cans, it was fun to revisit one of our favorite bottle shapes for this barrel aged sour. 

DKNG + Mondo Official Gremlins Pin Set

As children of the ‘80s, we grew up with the movie Gremlins and were thrilled to partner with Mondo to produce an officially licensed set of three enamel pins commemorating the movie. The series includes Gizmo in three iconic scenes including Showtime (Gizmo sings for the first time while playing the piano), Uh Oh (Gizmo hiding inside the motorcycle helmet), and Beep Beep (Gizmo behind the wheel in the Malibu Barbie toy convertible).

The Gremlins soft enamel pins all include a copper die cast finish, and heavy duty rubber backing clasps. Available individually or as of set of three at a special rate. Check out photos of the pins below by the talented Wonderful Mystical. The Gremlins pins are now available in the DKNG Store


Initial Concept Sketches


Showtime


Uh Oh


Beep Beep

Blue Wheel Playing Card Photography by Wonderful Mystical

We’re always keeping an eye out for great photography of our products, and one day came across these photos on Instagram and were immediately smitten. German photographer Ferdinand Göldner, aka Wonderful Mystical, is a big fan of playing card art and crafted a beautiful backdrop for our Blue Wheel Playing Cards in his photography below. Since then we’ve hired Ferdinand to capture many of our newest products, like our Universal Monsters enamel pins. Stay tuned for more wonderfully mystical work from Ferdinand as we continue to partner with him in the future.

DKNG ‘Black Wheel’ Playing Cards

Just in time for Black Friday is our new deck of Black Wheel Playing Cards! They’re the same great quality as the originals, manufactured by the United States Playing Card Company, and with a fresh new color palette. With the help of our friends Dan & Dave at Art of Play, we designed a completely original deck from the tuck case to the face cards and everything in between, now available in your choice of black, red, blue, or green. The tuck case includes an embossed black-on-black foil stamp on thick kraft paper and a new complementary color palette for the cards. These are standard Poker size playing cards with an air-cushion finish, just like the Bicycle cards you’re used to from the U.S. Playing Card Co. Check out closeup images of the cards below. ‘Black Wheel’ decks are now available in the DKNG Store.

Almanac Beer Co. Sournova Series Launch

Our latest project for Almanac Beer Co. launches us into uncharted galaxies with their new Sournova series of canned sour beers. Kicking off the series is Blueberry Sournova. These are barrel aged sours made with real fruit which any beer connoisseur will recognize as worlds apart from typical offerings, so we wanted to create something special with the labels by giving them out of this world metallic gradients and sparkles. Check out a few photos of the cans below courtesy of Almanac. Our friends at Down the Street Designs also collaborated on the project to create an awesome outer space animation of the can in action, which you can also check out below. 

Almanac Beer Co. 16 oz Fresh Beer Series

We love designing labels for all of the limited, special edition beers that Almanac creates, but we also love the beers that are most likely to find a home in a bottle shop near you. That’s why we’re happy to introduce Almanac’s new line of 16oz fresh beers that will be available year round, and with nationwide distribution. LOVE Hazy IPA, LOUD! Hazy DIPA, and VIBES Pilsner. Printed on metallized label stock, these super sparkly cans also contain a not-so-hidden word inside each geometric pattern. You can also try these new beers on draft at Almanac’s two bay area taprooms.


Fresh Beer Series


LOVE Hazy IPA


LOUD! Hazy DIPA

Almanac Can Design by DKNG


VIBES Pilsner