wood

DKNG Tandem Gaming Set

We’re excited to announce a new addition to the DKNG Store! The DKNG Tandem Gaming Set is a custom designed box set of staples of gaming table - playing cards and dice. Each box and its contents are handmade in the USA and include two custom designed decks of our Red Wheel and Blue Wheel playing cards, and five custom dice featuring red embossed skulls. The box itself is made of hardwood maple featuring a laser engraved lid and magnetic closures to keep the contents safe and sound. The DKNG Tandem Gaming Set is now available in the DKNG Store

DKNG Tandem Gaming Set

Jägermeister 56 Parts Campaign

We’re proud to share a new project that has been months in the making and led us to a new method of design execution - wood fabrication. Jägermeister is made from 56 all natural ingredients, and the brand wanted to promote the history and tradition of how Jägermeister is made with a new campaign sharing its distilling process. What began as a vector illustration depicting the creation of the beverage became a hand-crafted, laser-etched, and hand-painted three-dimensional display measuring five feet wide. 

Check out video and photos below of the fabrication process, our concept sketches, as well as the finished piece. The “56 Parts” campaign is now live on the Jägermeister website.

 

Close Up Shots

Promotional Teaser Videos

It took 20 craftsmen some 1600 man-hours to bring #56parts to life. Check it out: Jager.com/56Parts.

Posted by Jägermeister on Saturday, March 14, 2015

Hand-carved, hand-cut, hand- everything. Check out all the #56parts at Jager.com/56Parts #JagerUp..

Posted by Jägermeister on Wednesday, March 11, 2015

#56parts crafted,1 masterpiece made. See the whole campaign at Jager.com/56Parts #JagerUp

Posted by Jägermeister on Monday, March 9, 2015

#56Parts leads to 1 amazing shot. Get ready to see how. #PartsOfPieces #JagerUp

Posted by Jägermeister on Saturday, February 28, 2015

Concept Sketches

Vector Mockup