Clif Bar Product Illustrations

Recently we had the opportunity to work with the design team at Clif Bar on some illustration exploration for a few of their newest products - Fruit Smoothie Filled Bars, Energy Granola, and a refresh of their core Clif Bar packaging. While the illustrations we created didn’t make it to the final packaging, the team was gracious enough to allow us to share our work and we’re proud of the final product and getting to explore some new illustration territory. Check out the illustrations above along with our initial sketches for the project below.

Initial Concept Sketches

Clif Bar Illustrations by DKNG