Of all the Almanac Beer Co. projects we’ve had the pleasure of taking on, perhaps the most exciting has been getting to create a large-scale mural for their new brewery in Alameda, CA. Almanac’s founders asked us to create an isometric scene (similar to our previous can illustrations) that was evocative of a map of the bay area, bridging their two homes of San Francisco and Alameda, while also infusing the design with lots of little easter eggs, paying tribute to some of their favorite pop culture icons. See if you can spot them all including Ren & Stimpy, Star Trek, Star Wars, Lord of the Rings, Rick & Morty, Monty Python, and Firefly.
The mural itself is a 40’ x 17’ behemoth, installed by the great team at Sterling Graphics in San Francisco. After considering both hand-painted and decal applications, the shear size and detail of the artwork led to the wallpaper style decal approach as the best option. You can see a video of the installation process below, along with our initial sketch and photo of the finished artwork, but we highly recommend stopping by the brewery to enjoy the mural in-person, paired with a cold pint.