The All New Audi A3

Audi A3 // Big Sur postcard by DKNG

Audi A3 // Pebble Beach postcard by DKNG

Audi A3 // Santa Cruz postcard by DKNG

At this year's San Francisco Auto Show, Audi unveiled the latest model of its iconic A3, now available for the first time as a sedan. Leading up to the auto show, we worked with Audi to create a series of digital postcards that were sent from the A3 itself as it made its way up the California coast on its way to San Francisco. The postcards were sent from Big Sur, Pebble Beach, and Santa Cruz, each featuring the A3 making its way through the California scenery. Check out the finished postcards above and the email version, sketches, and photo of the new A3 below.

Digital Postcard

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Initial Sketches

Audi A3 // Big Sur postcard by DKNG

Audi A3 // Pebble Beach postcard by DKNG

Audi A3 // Santa Cruz postcard by DKNG

2014 A3

2014 Audi A3