We’re excited to announce a new movie poster for one of our favorite childhood movie’s, Home Alone. When approaching a concept for Home Alone, we knew the interior of the McCallister home and all of Kevin’s tricks to foil the Wet Bandits were likely to be the focus of our design. However, we also wanted to incorporate the exterior of the house and provide a different perspective on some of the movie’s most iconic scenes. We took some liberties with the architecture of the house and the layout of the property, but in the end the exterior allowed us to include some of our favorite imagery from Home Alone including the Oh-Kay Plumbing van, the perpetually knocked over bronze statue, and of course, Old Man Marley.
This poster was an interesting challenge for us as we’ve typically been using two-color printing for this more realistic style. This time around, we stepped up to a four-color design that looks great with the fine halftones we’re using. The poster is printed on a subtle metallic paper that will give the snow an extra shimmer. Check out a few closeup images of the poster below as well as a process video and our original sketch. Home Alone will be available in the DKNG store Monday, January 5, 2014 at a random time.